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Term 1 Core modules : Contemporary Marketing Communication Consumers and Consumption Marketing Theory Marketing Management and Strategy You then choose one elective from a range which in the past has included Strategic Brand Management, Social Marketing, and Ethical Leadership. Term 2 Core module: Research Methods in Marketing. You also study three elective modules across marketing and management, which in previous years have included: Arts, Heritage & Tourism Marketing Global Marketing Retail Marketing Management Services Marketing Business to Business Marketing Competitive Strategies and Organisational Fitness Consulting Innovation and Technology Management New Venture Creation Society and Sustainability Advanced Marketing Strategy Term 3: Business Project or Dissertation