96 credit points Expand all Part A. Advanced preparatory keyboard_arrow_down 24 credit points You must complete 24 credit points from the following units. If you choose ECF5953 or ECF5927, note that only one of these units can be included in your 24 credit points. ACF5903 6 CP Accounting for business BTF5903 6 CP Law and business decisions ECF5927 6 CP Managerial economics ECF5953 6 CP Economics ETF5900 6 CP Business statistics MGF5962 6 CP Principles of management MKF5955 6 CP Marketing management: Theory and practice Part B. Mastery knowledge keyboard_arrow_down 60 credit points Core units 24 credit points keyboard_arrow_down You must complete the following units arrow_forward ADA5111 6 CP Design thinking for business arrow_forward APG5122 6 CP Corporate sustainability arrow_forward BEX5601 6 CP Business environment arrow_forward BEX5604 6 CP Professional development Additional mastery knowledge units 36 credit points You must complete one of the following options Specialisation 36 credit points add You must complete one specialisation from the following CONTMGMT01 36 CP Contemporary management ENTPNSHP01 36 CP Entrepreneurship FINRSKMN01 36 CP Financial and risk management INTBUSPG01 36 CP International business MRKTGSPC03 36 CP Marketing RESBUSGV01 36 CP Responsible business governance SUPCHN01 36 CP Supply chain management STRCOMMN01 36 CP Strategic communications management OR Elective units 36 credit points add You must complete 36 credit points at level 5 including at least 24 credit points from the Faculty of Business and Economics. You can choose one unit from the list of industry or international experience units below as part of this section. Part C. Application studies keyboard_arrow_down 12 credit points You must complete 12 credit points at either level 4 or 5. Elective units may be chosen from the Faculty of Business and Economics or across the University as long as you have the prerequisites and there are no restrictions on enrolling in the units. You can choose one unit from the list of industry or international experience units below as part of this section. List of industry or international experience units keyboard_arrow_down No credit points BEX5006 6 CP Consulting project BEX5112 12 CP Consulting project BEX5722 6 CP Engaging with international business BEX5723 6 CP Engaging with international business - North America BEX5724 12 CP Engaging with international business BEX5727 12 CP Engaging with international business - Latin America BEX5831 6 CP European economy BEX5832 12 CP European business and society MKX5521 6 CP Global study programs in marketing BEX5001 6 CP Industry placement BEX5012 12 CP Industry placement 【MRKTGSPC03 - Marketing】 Requirements 36 credit points Expand all Core units keyboard_arrow_down 24 credit points You must complete the following units arrow_forward MKF5911 6 CP Theory and process of buyer behaviour arrow_forward MKF5912 6 CP Marketing research arrow_forward MKF5926 6 CP Integrated marketing communication arrow_forward MKF5955 6 CP Marketing management: Theory and practice Additional marketing units keyboard_arrow_down 12 credit points You must complete 12 credit points from the following units arrow_forward MKF5630 6 CP Services marketing arrow_forward MKF5981 6 CP Retailing arrow_forward MKF5260 6 CP International marketing arrow_forward MKX5123 6 CP Entrepreneurial innovation arrow_forward BTF5150 6 CP Intellectual property and marketing law arrow_forward ETF5922 6 CP Data visualisation and analytics
日本
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新加坡
马来西亚
澳大利亚







