西伦敦大学
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  • 学生姓名:张同学 申请时间:暂无 申请结果:申请中 入学时间:2018-9
  • 申请周期:暂无 申请学校:

    西伦敦大学

  • 申请专业:Advertising, Branding and Communication
  • 学部:London School of Film, Media and Design 申请学制:1 year full time
  • 国内毕业院校:兰卡斯特大学

申请专业:Advertising, Branding and Communication

主要课程:
This course delivers in-depth, real time real-world real-value education. You will:

work industry hours, at industry pace and on industry projects and internships
learn to research, apply and present design innovation, brand narrative with mentored design partnerships/teams on industry set briefs
have the opportunity to collaborate across other post graduate courses delivered in the London School of Film Media and Design and the London School of Music
gain specialist skills and knowledge in your course
gain insight and professional practice from working alongside students
explore a range of evolutionary and revolutionary processes
build a professional understanding of today's competitive global environments related to design, advertising processes and the management of communication
develop your own project driven by your new knowledge.
Key study topics are divided into five categories:

1.    Creative:

thinking creatively
idea and concept creation
visual language
information hierarchies and design
content creation and management.
2.    Practice:

creating campaigns
account handling
project proposals
presentations and pitching
value chain, value proposition and the five performance objectives
internship
consultancy major project or dissertation
advertising
branding
innovation
communication agency business modelling
start-up culture
relational real-time communication
branding strategies - architecture, values, essence, extensions.
3.    Theoretical background:

aesthetics and design
communication
epistemology
taxonomies
teleologies
innovation
differentiation.
4.    Research methods and approaches:

qualitative
quantitative
data analytics
ethnography
cultural probes.
5.    Management:

collaborative working
intellectual property and copyright
profit and loss – funding and applications strategy
project management.
语言要求:
 IELTS:6.5 ( 各小分不低于 5.5 )
Offer图片还奔跑在路上,请耐心等待哦~~

我的目标学校录取对比测试结果

对比 张同学
教育背景 兰卡斯特大学 暂无
最高学历 本科 暂无
在校均分 暂无 暂无
IELTS成绩 暂无 暂无
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