Core modules
Core Modules	Module title	Credits
 	Promotional Media I: Changing Fields & Contexts	30 credits
 	Promotional Media II: Campaign Skills & Techniques	30 credits
You will also complete a 12,000-word dissertation (60 credits).

Option modules
In addition to the core modules and the dissertation, you will also choose 60 credits worth of optional modules from across different departments.

Choices made by current MA Promotional Media students include: 

Campaign Skills; Consumer Behaviour; Critical Social Media Practices; Design Methods and Processes; Digital Culture; Film Producing Fundamentals; Internet Governance and its Critics; Journalism in Context; Marketing Strategy; Media Law and Ethics; Media Ritual and Contemporary Public Cultures; Music as Communication and Creative Practice; Online News Reporting; Media Systems, Media Ecologies and Turbulence; Promotional Culture; Social Media in Everyday Life; Software Studies; Structure of Political Communication; and Understanding the UK Media Industries.